Schug Winery – A German Immigrant’s Success Story

After nearly three decades in Germany promoting her family’s business, Claudia Schug has returned to Northern California to work with her siblings at Schug Carneros Estate Winery. Although Schug is not a household name, German immigrant Walter Schug played an important roll in the growth of Napa and Sonoma’s wine industry. It’s an interesting story Claudia shares about how her father made his way to America for good with his new wife in tow and the few belongings they had all crammed into a VW bug. It’s a tale of the American Dream coming to life for this immigrant family.